Trii Cosmetics specialises in solid body care products and offers a range of washes, exfoliators, and moisturisers in a selection of scents. Trii approached Accent as a small start-up, and we worked closely with the founder to create a brand embodying its values of simplicity, honesty, and contemporary aesthetics. Following the brand design we crafted an ecommerce website, packaging, product visualisations and photography.
When a new company comes to us for branding, we consider the big picture. Your brand is the promise, the big idea, the reputation, and so much more than a logo. Good packaging tells a story, and we had to ensure the packaging was consistent with Trii's brand values. The design needed to work across many scents and promote ‘clean and simple’; this was achieved by changing the icon and colour. A mixture of 3D visuals and photography was used to bring the packaging to life, ensuring the products were seen at their best with no compromise across the website and marketing channels.
WooCommerce ecommerce software is a plugin for WordPress, the most popular CMS in the world. WordPress and WooCommerce allow total ownership, are flexible and scalable over the website, and easily integrate with external accounting and fulfilment services. Accent developed and configured the website to prepare the WooCommerce platform for the rapid growth of traffic and orders in line with the Trii business strategy to ensure their big ambitions become a reality.
